Friday, May 10, 2013

Optimize Its Submission To Directories

Submitting to directories is an essential element of a successful Search Engine Optimization campaign: Links generated not only participate in your popularity with engines, but also generate direct traffic, often of good quality.

Some Tips For Effective Submissions:

Heal your site: Any interest in a directory publisher a little bit serious reference sites unfinished, that do not work or display five popups? A book worthy of the name is not a link farm, but a collection of resources. Also ask yourself whether your site adds value to users of the directory.

Target your submissions: No need to submit your site riad in Marrakech to a directory specializing in the sights of the Nord-Pas de Calais region, you are wasting your time and losing publishers to make the book. Also, save time for publishers making the effort to submit your website in the most relevant category of the directory, not the root. Keep in mind that the more you facilitate the work of the editors, the higher your site will likely be accepted.

Treat your titles and descriptions: There is nothing more painful for a publisher than having to rewrite a title or description. Avoid keywords in the title, which should take the name of the site. Write a true sentence presentation site with subject, verb and complement, not a series of keywords. Avoid superlatives ("the best") and incentives to visit. Simply describe your site, its content, its specificity, its functionality. 

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